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We Heart Bacteria
by Melissa R.At Agenda, we like to go the extra mile for our clients.At most agencies, that might mean pulling a late night, working from home on the weekends, calling all hands on deck for a rush...
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Your Phone May Soon Replace That Card in Your Wallet
by Michael M.Do you know where your mobile phone is right now? Of course you do. You may even be reading this on your phone. And when you go to sleep at night, that phone probably sits on a bedside...
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When B2B Goes Mobile
by Milica K.The other day I found myself saying, “This is it. 2012 is going to be the year of mobile.” The difference is that for the first time in five years, I actually believe it. This year the most...
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by Juan D. I’m a 28-year-old graphic designer, and with...
by Juan D.I’m a 28-year-old graphic designer, and with today’s amazing production software I have to say I have it really easy. Typesetting has become easier than ever (Does it produce more mediocre...
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Creating Brand Experiences: Think before you Engage
by Dan B.How deep a role should a brand play in the lives of consumers? Marketers of all stripes certainly have their opinions, and ultimately the answer falls somewhere between “It depends” and...
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One Canvas. Many Hands.
byKim K.Do we have a theme?Nope!Really?Trust me.This is collaborative art.My colleagues initially thought I was nuts when I told them that we would be working on a collaborative painting with no theme...
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Beyond Paper: Messaging at the Auto Show
by Dan B.Earlier this month, we visited the New York Auto Show to meet a few clients and gawk at the sea of shiny things, which is always fun for me as a car guy. I’ve been absent the past few years,...
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Making A Virus
by James G.A story is a possibility. That’s all it is. But that’s a lot. Now: What is a virus? There is a lot of talk about all things viral (videos, marketing campaigns and so on) but if you ask how...
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An Overview of the Evolving Obama Campaign
by Milica K.Merge branding and politics? Yes He Can. The first time around, the Obama campaign found new ways to engage voters. With Election Day around the corner, let’s see what Obama’s communication...
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Tangled up in Blue
by Victor R.Years ago, as I drove home from Manhattan at 2:30 AM, something caught my eye. I stopped and got out of the car. I approached a man on the sidewalk and said,Excuse me sir, but my son will...
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A New Frontier
by Milica K.I recently found myself needing some fresh air (New Yorkers know what I mean), so I headed west to Montana for what I hope will become an annual father-daughter fishing excursion. The only...
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Behind the Scenes: Samsung, CSR, and Superwoman
by Dan K.Today, words like “responsibility,” “sustainability,” and “shared value,” are all the rage. Jargon aside, there are many companies doing amazing things in the name of Corporate Social...
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Disasters, Poetry, and the Human Condition
by Michael M.A week after Sandy, we extend our condolences and sympathies to those affected. In the wake of the storm, I was reminded of a pretty poem about grief by Denise Levertov.Talking to GriefAh,...
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Kickstarter 2012: Kayak is King
by David S.Yesterday’s NPR story on Kickstarter is heartwarming. Last year, more than two million people pledged almost $320 million to projects on the platform, proving that innovation remains alive...
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Ikea Nails it: the Simplifying Power of Design
by David S.Mention the name “Ikea,” and the design community is certain to produce a storm of opinions about quality and build integrity. I’ll say upfront that this post isn’t a critique on engineered...
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Wanna Be Startin' Somethin': Harmonizing TV and Digital
by Dan B.The Super Bowl came and went, and with it the annual ad buy jubilee. I thought the spots were packaged and promoted incredibly well this year: leaks, meta-teasers, real-time approvals,...
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The Art of the GIF
by Kim K.We love GIFS. They make us laugh. They make us cringe. We’ve made some pretty stellar ones after long meetings and late nights – today’s inside joke. But while we like making our own GIFS we...
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We Heart Bacteria
by Melissa R.At Agenda, we like to go the extra mile for our clients.At most agencies, that might mean pulling a late night, working from home on the weekends, calling all hands on deck for a rush...
View ArticleClik here to view.
Your Phone May Soon Replace That Card in Your Wallet
by Michael M.Do you know where your mobile phone is right now? Of course you do. You may even be reading this on your phone. And when you go to sleep at night, that phone probably sits on a bedside...
View ArticleClik here to view.
When B2B Goes Mobile
by Milica K.The other day I found myself saying, “This is it. 2012 is going to be the year of mobile.” The difference is that for the first time in five years, I actually believe it. This year the most...
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